Wednesday, June 08, 2016

Possible logo for The Vivienne Files?



What do you think? I will have the colors adjusted to more of the rose and grey that are the signature here, but I'm liking the French touch...
love,
Janice

69 comments:

  1. Well done! I like it. It's streamlined, easy to read and French, of course.

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  2. Yes! Very nice. I like the idea of the colors being closer to the picture above...softer shades. Very French and quite nice.

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  3. Exactly what Susan said. I'm a big fan of keeping it simple.

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  4. Love the Fleur de Lis! I like the colors too. Very nice!

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  5. Agreed; it's very nice.

    Btw, I do not like to comment under Anonymous, but my Google account does not seem to cooperate anymore.

    Cornelia

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  6. ��
    Love the design and colors. Elegant, sophisticated, pretty, French.

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  7. Am i allowed to not like it ? Lol .. looks like victoria and david beckmann and fleur de lys is masonic .. bit boring but that us just MHO ☺ no offence intended .. i like the colours tho ..

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  8. I do love your mosaic tiles, but if you're going to change, then this is a classy choice.

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  9. I think you need a little more space between the words. I had to look twice - at first I thought they were all strung together, with color the only differentiator, but on second look, they are separated - but because of the kerning between the letters, I think maybe a bit more space between the words would make it more readable.
    Oh, wait - on THIRD look, there's no additional space between the words. How will the paler pink affect the readability of the words?

    I like the logo part. It's just the lettering I'm sorta stuck on.

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  10. Very nice. Agreed about the spacing - a little bit between the words, please.

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  11. It looks like a Cirque acrobat with her legs up to me.

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  12. Keep it as is - classy.....Lydia (anonymous)

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  13. I love it! But where does the name come from? (Sorry if that is a dense question.)
    --Andrea

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  14. Could the center-top petal be stylized so it does not resemble a part of female anatomy? Having an uppercase V crowned by such a shape, I'm surprised no one else has mentioned it might suggest things you did not intend. (On the other hand...Why not own it? Female genitalia has been subliminally--and sometimes overtly--presented in art across centuries and cultures...an empowering symbol for sure. Hail to the V!)-- a faithful reader from Washington, DC

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  15. VERY CHIC! Love the Fleur de lis combined with the name - very French. :-)

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  16. It's your blog and it should reflect your style....you choose!

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  17. I like the conjunction of the V and the Fleur de Lis. But personally, I would like to see the word Vivienne distinguished in some typographical way. I leave it to those with better design skills than mine to interpret that, though. I like the logo idea!

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  18. I like the conjunction of the V and the Fleur de Lis. But personally, I would like to see the word Vivienne distinguished in some typographical way. I leave it to those with better design skills than mine to interpret that, though. I like the logo idea!

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  19. Very nice, but I like your current logo more

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  20. I like it! Especially with the colors adjusted.

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  21. I like it! Especially with the colors adjusted.

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  22. Simple, classic, elegant. Beautiful! But a touch formal. Can you have casual elegance? Is that a thing?

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  23. As a logo, it's fine. As a visual representation of the Vivienne Files, I don't see it. At first glance, I though it was from a Relais & Chateaux or Boutique hotel. I didn't get an idea for your field. I believe a logo should translate your blog's values, the Fleur de Lys is not enough for me. I doesn't give me a feel of who you (and your business) are. I don't see the elegance, the practicality, the casual flair, the wit I look forward in your posts. Coming up with a logo can be trying. Good luck!

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  24. I love the current logo. I don't think you need to change it. The photo of the tile floor is something that occurs in the natural world, it's not made up on PowerPoint. It's real, straightforward, honest, just like your blog. Don't mess with success. Unless you can find another real-world use of Vivienne that's better than the one you have.

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  25. I like the logo - agree that there needs to be more space between words and the color adjusted, but other than that - beautiful!

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  26. I like the French touch too!
    One more thought--maybe put the whole flour-de-lis inside the V?? have no idea if that would work. Just a thought.
    Camille
    P.S. to others--the tiles are more of a banner. Too big for a logo, I think.

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    1. P.P.S. I don't comment here often, mostly because I'm tech challenged. But I have been reading daily for a couple of years now and I LOVE your work, Janice. Thank you so much for all you give us, for all the ways you make our lives more beautiful.

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  27. Love the logo, see no issue w/kerning since words are different colors. Only thought, if you're keeping tiles (and I think you should ;-)), could the pink in the logo be the same (maybe darker part) of pink in tiles? xoxoxoxo

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  28. Great looking! I'd space the words a bit more too. But bravo it looks terrific.

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  29. I like the mosaic for your BLOG, better than the gray one.The two little black shoes suggest your wit and unpretentious good taste.

    Still, I think there is room for both. There will be occasions when you want a compact but classy logo, such as on stationary or in a book, or on a business card, where the mosaic wouldn't work as well. I like the French touch and clever way to integrate the V. I have no problem with the spacing of the words, it is like a email address...all run together, but the color change makes it easier to read. Bottom line is "I love it".

    Just a thought...many people think your name IS Vivienne because people tend to name their business after themselves,after years of reading your blog I liked finding out the backstory of how you came to call your blog by this name. Maybe a box with the story in concise form on the sidebar would be good clarification.

    I liked the comment that defined your blog: [How to dress with] "ELEGANCE, PRACTICALITY, and CASUAL FLAIR." Those words are perfect. Maybe you can use them somehow to define what your blog is about for first time visitors. The WIT will be a happy surprise as they read the blog.

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    1. I agree with all of what you said. And as I stated above, I have searched the blog in vain to discover the story of how the blog came to be titled this way. I think your suggestion of a sidebar statement is a good one.

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  30. My first impression of the fleur de lys is formal, almost cold, and is an aristocratic symbol; whereas the mosaic is warm and friendly, reminiscent of a sidewalk cafe or garden. I especially like the quirkiness of the shoes in the mosaic image.

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  31. Whatever logo you come up with, we'll still be following your amazing blog! I think that you might want to take some of the comments on board and adjust it slightly then sound us out again.

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  32. Whatever logo you come up with, we'll still be following your amazing blog! I think that you might want to take some of the comments on board and adjust it slightly then sound us out again.

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  33. It signals French, yes, but also, as some other readers have commented, signals status, royalty, formality--and so doesn't invoke the eye and heart and creativity of the Janice we all know and love.

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  34. I like. --photographer friend

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  35. Tres Versailles, Janice, and I am a sucker for pink and grey so it's keeper in my world!

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  36. Tres Versailles, Janice, and I am a sucker for pink and grey so it's keeper in my world!

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  37. I loved the old one. Couldn't you somehow incorporate all the old colours to make the new a little less harsh, a little more mellow or ancientlooking and wishful? Maybe put it on a background of a soft grey pattern and make the red and black in less contrasting nuances?
    I'm glad it is only the head you are changing, not the content!
    Best regards
    Jette

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  38. I loved the old one. Couldn't you somehow incorporate all the old colours to make the new a little less harsh, a little more mellow or ancientlooking and wishful? Maybe put it on a background of a soft grey pattern and make the red and black in less contrasting nuances?
    I'm glad it is only the head you are changing, not the content!
    Best regards
    Jette

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  39. The fleur de lys is "ancien régime", conservative, not modern. I like your current blog header. It's witty, and a nice clin d'oeil to those who know Paris.

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  40. The current logo speaks of timeless elegance. Please keep it.

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  41. Janice,
    I love the fleur de lis and the lettering is fine, but the bold formal V is bothering me. Can it be softened in color or reduced in size a bit ? I agree that this new pattern does not reflect your more open, friendly style. The tile mosaic has always felt Roman to me, rather than French, so a spiffy new logo might be just the thing. Keep playing with it, your creative mind will come up with just the right sense of friendly elegance that your blog supplies ! In the end, choose what pleases you, and the rest of us will be thrilled to just be able to continue to absorb your brilliant posts !

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  42. The lettering is difficult to read - the word Vivienne is not distinctive enough. Perhaps switching the coloring so the word Vivienne is in black, or use a different or bolder font for that word would help.

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  43. I like the current mosaic as it is unique and very you. The new one seems to me like a corporate logo and a bit stiff. But that's just my opinion. I'Ve always liked the fleur de lys but as a logo, it's become very cliche to me. You are so creative I know you will come up with something representing French that's unique to your very unique contributions to our lives. Janice Collins, Washington, DC

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  44. Hi Janice, so sorry I have been gone for awhile getting going at my new job! I love this new design...very classy! Hope it wasn't too late to give an opinion!

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  45. I like the tiles. I don't like the new logo, it doesn't say anything to me.

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  46. Hi Janice, I really like the current logo. Don't like proposed one at all. It's a bit clinical, or pharmaceutical. Chris Australia X

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  47. Hi Janice, I like the tiles and I'm not mad on the new logo. Hope you are enjoying your time off! Nicola, Ireland

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  48. As I said before, I DO like the new logo. However I wonder if it could be re-drawn to appear as if the "V" were made of mosaic tiles? Or, make the fleur de lis mosaic (grey and black?) and the V a contrasting solid color such as the pink.

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  49. Good heavens, given what I just said-- why not make the logo the same as the capital V in the existing mosaic header? There's your logo!

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  50. The logo looks stiff and dated. I sense a more vibrant you. Keep going.....xoxoxo

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  51. Although I think the logo is classy, elegant and very suitable for stationary or packaging ( I can see this logo an a gorgeous little shopping bag!) I agree with others that it is missing the quirky factor and doesn't represent the blog's more approachable feel. In short - this beautiful logo has a regal personality that is in conflict with the "everyday woman" feel of the blog itself.

    Keeping in mind that a banner is not a logo - perhaps tweaking the current mosaic tile banner would work better for you. Rather than using the charming photo, a graphic designer could use the image as the basis for a new banner that could also be used as a logo for business purposes. I think the image is unique and expressive (especially with the snippet of shoes showing). I can envision the mosaic being translated into a stylized 4-color posterization of gray, white, black and pink using the same typeface but inserting stars in place of the accent components in each letter. Creating the new mosaic in a straight-on versus diminishing perspective would give it the strength and solid footing it needs while retaining all the charm and quirkiness of the original photo. You know, easily recognizable as the same, but different! Departing from the photographic approach would make it feel more deliberate and more "logo-like". Remember - a truly great logo looks good on a business card AND on a billboard!

    It's hard work capturing your essence in 2D. Sometimes it takes many iterations and tons of time. And sometimes not. You'll know it and own it when it's right and no amount of commenting from others will be able to convince you otherwise. In the meantime, you are in a safe, nurturing environment that accepts and welcomes all your efforts at expressing yourself! Looking forward to enjoying the journey with you...

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  52. Love it! Looks chic and modern!!

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